Show Name
SCTE Cable Tec
Venue
Philadelphia & Denver
Location
USA
Infinera
Stand Design
Construction & Installation
Project Management & Logistics
about this project
Built in Britain. Delivered in America.
Infinera are a global leader in optical networking solutions. When they needed a stand presence at SCTE Cable-Tec they had a question that a lot of international companies quietly wrestle with: can a UK-based agency really deliver in the US market, against local suppliers who know the terrain?
The answer, as it turned out, was yes. And then some.
The brief was to design a stand that reflected Infinera's premium brand, provided a proper environment for client conversations, and could be used across multiple US shows without rebuilding from scratch each time.
Build once, use twice. Consistent quality, manageable cost, no compromise on the finish.
We designed a clean, confident stand with premium finishes and integrated digital displays that positioned Infinera exactly where their brand needed to be.
Built in the UK, shipped across the Atlantic, installed in Philadelphia. Then stored in the US and reinstalled in Denver. Every logistical detail managed by Oaken, from customs clearance to onsite coordination, so Infinera's team could focus entirely on the show.
The stand worked hard at both venues. It gave Infinera the visibility and the environment their brand deserved, and it proved something we already knew: that the quality, reliability and cost efficiency of working with Oaken travels just as well as the stand itself.
"One of the key things that I liked about working with Suzanne and her team is that they got the concept of what we were trying to accomplish with the booth, and really were able to add a lot of additional elements to help bring our vision to life and to achieve our objectives. Honestly can't say enough nice things about working with Suzanne, it has just been an absolute pleasure. Made our lives a lot easier. But more importantly, her team was able to bring our vision to life and create a really engaging and differentiated experience for our customers, which of course, enables us to deliver our messages much more effectively."